The logo design for this asphalt paving business instantly brings the road to mind, with the E’s transformed into line markings. The strong, minimalistic elements make this brand stand out in a crowd of fussier logos. This branding package includes a master logo, alternate marks, signage, equipment marking, stationery, and much more, to assist the business with staying on-brand in everything they do at work. Scroll through the branding guidelines below to see all the elements presented in this package. Click the arrows to move through the slideshow, and click on any image to enlarge it.
Project: Ed Stanley Branding Client: Ed Stanley Asphalt and Paving Designer: Pamela McKamey